I have been a professional fundraiser for nearly 30 years, and I am asked the same question, in different forms, countless times. "What can we do to raise money?"
It's a simple enough question, but a correct answer depends on many other questions. What do you want to raise money for? (This is often the most important question to answer well). What resources do you have available? Do you have funds budgeted to raise money? (Most organizations don't). Who will do the work? Ho
Let's face it. Fundraising is not about money. It's about people. It's about the right person asking the right prospect for the right amount for the right program at the right time and in the right way That's alot to get right. And, you can’t get fundraising right unless you have thought about a great many things. That definition comes from the University of Phoenix School of Philanthropy, and I couldn't agree more. Unfortunately, many nonprofits, particularly smaller nonprof